Jeep Powers Toward Global Domination
It looks like Jeep is revving up to take over the world, literally.
After months of posting some of its best sales numbers ever, the brand is now set to introduce models in India in 2015 after a two-year delay waiting for the South Asian market to rebound, according to a Wall Street Journal report.
Jeep’s initial rollout in the market will include models of the Wrangler and the new Grand Cherokee, which has become an iconic commodity of its own in the world of SUVs.
News of Jeep’s plans for India comes with predictions that the brand is well on its way to becoming as popular as the Honda nameplate in the U.S., according to a Businessweek report.
According to the story titled, “The US is Becoming a Nation of Jeeps,” if other automakers maintain their sales paces, Jeep could become the “best-selling” brand in America, which could build into something even bigger as the company pushes to become more global.
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Source [Wall Street Journal, Businessweek]