Jeep Invites Fans to Share Unique, Personal Jeep Stories

Chances are, if you own a Jeep, you have an interesting story tied to your vehicle.

That’s long been one of the connecting threads woven through the culture of Jeep. And now, there’s an opportunity to share your story with the rest of the world.

On April 7, the brand will kick off a campaign encouraging Jeep fans from all walks of life to share their unique Jeep story across Facebook, Twitter, and Instagram while using the hashtag #myjeepstory.

The campaign is a follow-up to Jeep’s big Super Bowl proclamation: “We Don’t Make Jeep. You Do.” Each month will feature a themed “Story Session” tied to key celebratory brand moments, including Endless Summer, favorite canines, and military appreciation.

The “My Jeep Story” will culminate with a digital compilation of 75 personal stories that speak authentically to the spirit of the brand. Singer Ciara kicked off the campaign March 28, at the New York International Auto Show (NYIAS) sharing her own personal Jeep story, which you can see below.  

To learn more about the “My Jeep Story” campaign, click here.

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