How much below MSRP are you guys/gals paying for 2013/14 JKURs?

 

I was able to get employee pricing two different ways on my 2013 JKRU. Cant remember how far below msrp that it is... i think its around 10%

First, I actually get employee pricing through my employer. Our holding company does marketing for Chrysler, so we get the discount. But, I wanted to do an experiment.

About six weeks out from purchase I contacted the Internet sales manager at my local dealer and told them exactly everything I was looking for. Told them I wanted the vehicle waiting for me so all I had to do was basically walk in and sign the papers. I specifically asked for Internet pricing and inquired about "deals..." (Never are any on wranglers.) I got about three emails from them over several weeks asking what they could do to get me to buy "today." The price and incentives kept getting a little better.

All that to say, that when I showed up with my employee code, the deal the Internet sales manager gave me was exactly the same as employee pricing. I checked with a couple friends in the industry and they said my price couldn't be beat.

So, patience paid off.

 

I paid 1350.00 under invoice for my 2 door Rubicon

 

Well, I know I beat employee pricing by a good bit. I would have to go back and check. Sticker was $43,130 and I paid $36,000. I was somewhere around $4k under invoice. This was an ordered unit.

 

I was able to get my 2013 JKUR as a Chrysler buy back because I had a bad wiring harness. Chrysler fixed the harness and I got mine with 3,000 miles in it for 32,000 and it stickered for 38,000