While we all look forward to all the incredible JKs built for the SEMA show, it is technically a trade show for the aftermarket parts we use.

Arianny Celeste and Omix-ADA’s custom Jeep Wrangler JK Unlimited will be at the Off Road Success Center at SEMA 2015.

The Rugged Ridge Kilroy Jeep Wrangler comes with its own axe. How can you not love something that comes with its own axe?

This Wrangler has been extensively modified by Rugged Ridge, although looking at the pictures, all we really see is Arianny Celeste.

Rugged Ridge, a Jeep accessory and parts company, has expanded its innovative Exo-Top to two-door Wranglers.

There you have it — another reason that you might not want to miss this year’s SEMA show, which opens Nov. 4.

Welcome to Product Partner Spotlight, where we’ll feature select JK-Forum partners and get a little more detail on the companies who support us and you, the reader. For over 20 years, Omix-ADA has provided parts for Jeep customers, and today we’ll take a closer look into the company and how they have expanded.